Get message into Lib Dem Away Day…small could be huge
The Liberal Democrats have an away day today – and two years into Coalition their eyes must be firmly now on where they need to go for the remainder of this parliament if they are to have any chance of lifting themselves of the sticky 10% they are currently hitting in the opinion polls.
I think the world and their aunt now concur that being seen as a “brake” on the excesses of the Conservatives is not going to work. It is too negative, and, frankly just too lame. So we need something more positive.
Mark Littlewood (Director General of the IEA and Liberal Voice of the Year) was on the BBC’s Daily Politics today talking on this very subject and championing the idea that the Lib Dems should be the party that champions the cause of small and medium sized businesses (SMEs)..
Yep – we agree with that. Shortly after Lib Dem Conference we said the self same thing here at LV... Here is an excerpt from the post..
“So where should the Liberal Democrats be going, who should they be talking to and what policies should that then deliver?
It’s obvious isn’t it ? Small and medium sized businesses. The Conservatives are the friends of big business, the Labour party now firmly under the control of the Trade Unions is also increasingly obsessed with big business (whether workers of large public sector organisations or private enterprise). Ed Balls may have made overtures to small business in his speech on Monday. But referring to my earlier point – no one really believes that Labour is the party of small business or the entrepreneur. It’s just phony.
The Liberal Democrats on the other hand can legitimately claim the position of defender of the small. The most meaningful boost we have had in the polls recently came at the height of the Murdoch inquiry. It reminded the nation that we are not, nor ever have been, in the pockets of big business interests (media or otherwise). We argue for localism over big government. We stand for modernisation not protection of the status quo (and believe me the entrepreneur revolution is well and truly upon us). We are internationalists not protectionists. If any party should be able to win the hearts and minds of small business it should surely be the Liberal Democrats.
And if there is a group of people that every party should want to win it is small business. Small business is huge. There are about 23million people working in small and medium sized businesses. They are shopkeepers and entrepreneurs, lawyers and designers, engineers and specialist manufacturers. They are our kind of people. (And they are much more likely to operate close to where their goods/services are used which will keep the greener ones amongst us happy). SME’s are small and nifty. Able to downsize and up-size quickly according to market conditions. They are canny,resourceful, and flexible. They are also the engine room for economic growth. Who wouldn’t want them in their camp? All they really want is for Government to stop standing in their way…..”
Do you think that the message is getting through yet?
Tags: Daily Politics, Liberal Democrats, Mark Littlewood, small business, SMEs
